Digital Marketing Specialist

We have an exciting dayshift, Manila-based opportunity available for a Digital Marketing Specialist. Work from home or office based – you choose!

When you join Yempo, you’ll receive the following fantastic benefits:

  • Highly competitive salary – paid weekly!
  • HMO enrollment on commencement
  • Additional HMO dependents added each year of service
  • 20 vacation days per year; 7 sick days
  • Annual performance bonus and incentives
  • Annual salary reviews and increases
  • Free cooked rice, snacks and hot drinks
  • Company polo shirts provided
  • Fantastic bright and cheerful open-plan work environment
  • Prestigious clients and highly professional and friendly co-workers

Our Client

In this position, you will be assigned to our client in based in Australia. They are a boutique marketing company based specifically in Sydney, and they are looking for an experienced Digital marketing specialist to join their team.

You will play a pivotal role in planning, executing, and optimizing digital marketing campaigns across various channels. Your expertise will drive brand awareness, engagement, and conversions, ultimately contributing to the company’s and to their clients’ growth and success.

Your Responsibilities

  • Digital Marketing Strategy

Collaborate with the marketing team to develop and implement digital marketing strategies aligned with overall business objectives. You will also conduct market research and competitor analysis to identify trends and opportunities.

  • Digital Advertising

You will use your experience in planning, executing, and optimizing digital marketing campaigns, including PPC advertising, email marketing, social media advertising, and content marketing to grow our clients’ businesses. You will monitor campaign performance, analyse data, and adjust strategies to maximize ROI.

  • Search Engine Optimization (SEO)

You will perform keyword research and analysis to identify high-impact keywords and conduct on-page and off-page SEO activities to improve organic search rankings and website visibility.

  • Email Marketing

Develop and manage email marketing campaigns, including list segmentation, A/B testing, and performance analysis. Create compelling email content and visuals to drive engagement and conversions.

  • Social media Management

Manage and grow our clients’ social media presence across various platforms, create and schedule social media posts, respond to comments, and monitor trends.

  • Analytics and Reporting

Monitor key performance indicators (KPIs) and generate regular reports to track the effectiveness of digital marketing efforts. Provide actionable insights and recommendations for continuous improvement.

  • Budget Management

Manage digital marketing budgets, allocate resources effectively, and optimize spending to achieve maximum ROI.

  • Available for regular meetings.
  • Using creative tools like Canva to create visually appealing and professional designs.

Your Background

  • Minimum 3 years’ proven experience in digital marketing, especially digital advertising, SEO and social media management.
  • Proficiency in digital marketing tools and analytics platforms.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent verbal and written English
  • Great written and verbal communication skills.
  • Creative thinker with a passion for staying up to date with industry trends.
  • Google Ads and/or Facebook Ads certification is a plus.
  • Knowledge in WordPress editing and Mailchimp.

Disclaimer for Salary Ranges – Yempo provides an indicative range of salary that we deem relevant for the advertised role. This may be adjusted for the skills and experience of the selected candidate. Final job offer will be within the advertised range or higher.

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