Marketing Manager

We have an exciting dayshift, Manila-based opportunity available for a Marketing Manager. Hybrid three times a week for the first six months, with an opportunity to work from home permanently.

When you join Yempo, you’ll receive the following fantastic benefits:

  • Highly competitive salary – paid weekly!
  • HMO enrollment on commencement
  • Additional HMO dependents added each year of service
  • 20 vacation days per year; 7 sick days
  • Annual performance bonuses and incentives
  • Annual salary reviews and increases
  • Free cooked rice, snacks and hot drinks
  • Company polo shirts provided
  • Fantastic, bright and cheerful open-plan work environment
  • Prestigious clients and highly professional and friendly co-workers

We are looking for a dynamic, passionate and driven professional to coordinate our fast-growing marketing function in the Philippines. This is an excellent opportunity to join a highly regarded company with an exceptional culture and take your career to the next level!

In this role, you will join the Yempo administration team to lead our Marketing function. You will be tasked with executing a marketing strategy using existing in-house resources, external consultants and freelancers. The position offers considerable scope for a seasoned Marketing manager to grow the function as well as the business by increasing brand presence and implementing growth strategies. You will be a highly motivated, energetic leader with a strong understanding of digital and direct marketing.

Your duties will include:

  • Overseeing the implementation of region-specific marketing strategies against a pre-determined strategy
  • Implementing lead-generation plans for specific geographical regions
  • Launching and overseeing digital and direct marketing campaigns
  • Utilising Hubspot to develop and track leads and prospects
  • Utilising Drip to execute email marketing campaigns
  • Delivery of social media activities in conjunction with the Yempo team & external consultant
  • Website content posting, updates and maintenance in conjunction with Yempo’s technical expert. This includes implementation of SEO strategy & SEO technical features specified by Yempo’s external consultant
  • Collaboration with Yempo’s external PPC and paid media consultant
  • Providing direction to and coordinating the activities of staff to ensure they execute on the given strategy
  • Quality control of all activities of the marketing team
  • Tracking marketing performance vs. targets and producing the monthly management report
  • Ownership and updates of all branded collateral
  • Staying on top of current trends and best practices
  • Performing any other related tasks as assigned by the CEO or CMO
  • Manage the resourcing requirements of the marketing function; engaging freelancers as required or hiring additional headcount

Your Background: 

  • Tertiary qualifications in marketing, advertising, communications or a business-related field
  • At least 5 years of experience in a similar position; leading a function and leading a team
  • Solid knowledge of marketing analytics and metrics features
  • Proven understanding of both Demand Generation and Lead Generation including:
    • Balancing brand building with activation activities within plans.
    • Social selling
    • Email marketing
    • Content marketing
  • Exceptional attention to detail; ability to review materials and easily identify typos, formatting errors and overall aesthetic flaws.
  • Strong understanding of digital marketing strategies
  • Experience with CRMs; HubSpot is highly desirable
  • Experience with CMSs; Divi (WordPress) is highly desirable
  • Particular understanding of the IT, Finance and/or Outsourcing sectors is highly advantageous.
  • Strong project management skills will be considered an advantage
  • Outstanding communication and interpersonal skills
  • Highly organized and ability to multitask
  • Dynamic and target-oriented
  • Exceptional written and oral English skills

Disclaimer for salary ranges. Yempo provides an indicative range of salary that we deem relevant for the advertised role. This may be adjusted for the skills and experience of the selected candidate.

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